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Google Ads?

Our digital marketing assists you in reaching heights with Google Ads campaigns. Promoting your business and engaging customers with high sales of products and services is our key motive of the company. We bring online traffic to your website by managing Google Ads campaigns regularly and timely.

We have pioneered in providing exceptional Google Ads management services with exceptionally talented professionals working with us. We maintain a 90% client retention rate as evidenced by our extensive judgment of satisfied customers. Our Google Ads consultants specialize in delivering high-performance returns by managing several customer accounts globally.

Types of Google Ads

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Google Adwords- AdWords is a marketplace for websites where they pay an amount for ranking their website on top organic results based on selected keywords. The basic gist is that you select to promote your brand based on keywords. A keyword is a word or phrase the user searches for, who then sees your ad. Your ads will only show up for the keywords you pick.

Google AdSense– it is a free advertising service that allows you to engage the audience by displaying ads on your websites in the form of texts, videos, and images. You can attract pool customers by showing them relevant and engaging ads by customizing it so that it could match with the appearance of your website.

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Everything you need to know about services and solutions

Our ad strategies focus on precision targeting, cost efficiency, and conversion optimization, ensuring every campaign delivers maximum impact and business growth.

Conversion rate goals will vary based on your industry and where you are running your ads.

The average landing page conversion rate across all industries is 2.35%. However, the average for your specific industry may be higher or lower than this standard number. For example, the median conversion rate for an e-commerce-focused business is 1.84%, while the median conversion rate for B2B companies is 2.23%.

These baseline numbers are important to keep in mind as you evaluate your Google Ads performance and conversion rates.

Let’s start with some simple definitions of the two, and then elaborate on what these numbers mean:

Impression: this occurs when someone sees your ad.

Clicks: this occurs when someone sees your ad and then interacts with it by clicking (or tapping) your link.

Conversions: this is the big goal, and it occurs when a click is converted into another action like a phone call, form submission, or product purchase.

While impressions may not generate an immediate click or sale from your target audience, they can impact brand awareness and the long-term success of your campaign. It’s important to add that an impression is not a guarantee that the user saw or remembered your ad; it simply means the ad was served on their phone or computer screen.

Yes, it’s possible to set up your Google Ads campaigns to spend its budget during a set schedule of days and times. This means your ad won’t be running during the times or days that aren’t on the schedule.

Sometimes, you don’t want your ads to show up for keywords. For example, if you only focus on commercial real estate, you don’t want to pay to appear in searches related to residential home searches. While both deal with real estate, the customer bases are incredibly different. This is where negative keywords come in.

In Google Ads, you can set negative keywords to prevent your ads from appearing on searches related to phrases or words. According to Google Ads, negative keywords also make your display ad less likely to show up on sites that use the negative keyword.